Anita Mancini, LCSW, MBA
Executive Director

Anita Mancini has spent more than 20 years in the behavioral health arena. She spent 16 years at The Holliswood Hospital, becoming Regional Director of Marketing. She also worked at the Corona Elmhurst Guidance Center Day Treatment Program with chronically mentally ill adults and at St. Vincent’s Hospital with chemically dependent patients. Ms. Mancini earned an MSW from the Hunter College School of Social Work and an MBA from Baruch College of the City University. She is also a cofounding member and Secretary of the Health and Business Alliance and a board member of the Alfred Adler Institute.

James C. Schmidt RN, CMC, BSN, MPA
Director of Client Service

James Schmidt has over 25 years of experience in geriatric, home health and hospital care, as well as assisted living. Most recently he was the Administrator and Director of Patient Services for Extended Care Services, a home care agency on Long Island, NY. Prior to that he ran a consulting firm doing home health assessments, was Executive Director of Senior Care Assisted Living, and Director of Patient Services for several home care agencies. He has also worked in Emergency, Coronary and Intensive Care units in hospital settings. James has a Bachelors of Science in Nursing from Adelphi University, a Masters Degree (MPA) in Health Care Administration from Long Island University. In addition, he has a degree in Surgical Technology, a Professional Nursing License (RN), and is a certified Family Caregiver Instructor.

Michael Rabinovich
Director of Professional Relations

In the past 10 years, Michael has had a diverse business career. He was most recently Sales Manager at Rage/Brand Realty Co, supervising the sales department and all aspects of sales and closings, and specializing in condo development and conversions. Before that, he was a Sales Representative in Business to Business Security and Life-Safety Systems for Guardian/Mutual Alarm Co., where he was responsible for sales and marketing activities for the New York City territory, working with professionals to develop products and safety systems. He has also been a Sales Representative for Zeneca Pharmaceuticals in New Jersey, detailing products to medical professionals. Michael received a Bachelor of Science degree in Accounting from St. John's University College of Business and is fluent in Russian.

Rita Campmier, RN, CMC
Care Manager

Rita Campmier has more than 20 years experience as a nurse. Before joining SeniorBridge, she was a Nurse Manager for 8 years at Winthrop – University Hospital in Mineola, NY, an RN Care Manager at Sunrise Senior Services, Port Washington, NY and a homecare nurse with the Visiting Nurse Association of Long Island. She received a BSN from Adelphi University in Garden City, NY.

Carol DiBella, RN
Care Manager

Carol DiBella joined SeniorBridge in March, 2005. Prior to that she worked for Sunrise Senior Services in Port Washington as a Care Manager, and before that, she spent 10 years at Booth Memorial Medical Center in Flushing, Queens. There she worked as a RN on the medical surgical floors, in pediatrics, and in the ambulatory surgical unit. She earned her nursing credentials at Adelphi University in New York.

Joanna Laplaca, LCSW
Care Manager

Joanna LaPlaca joins our Great Neck office as a Care Manager with more than 10 years' experience as a licensed clinical social worker and psychotherapist. Previously, she was a Case Manager for The Holliswood Hospital's inpatient and outpatient adult psychiatric units. Her focus there was on adult substance abusers and geriatric patients with mental illness. She was also the dedicated social worker for phase III clinical research trials of psychiatric medications and has been a field instructor for master's level social work students at Adelphi. Ms. LaPlaca obtained her MSW from the Adelphi University School of Social Work.

Lori Costello, RN
Care Manager

Lori worked for 8 years in Care Management at St. Francis Hospital in Roslyn before joining SeniorBridge. She also served as a Critical Care Staff Nurse, Preceptor, and Charge Nurse in the Post Anesthesia Care Unit at St. Francis. Lori's expertise includes preventive cardiology-she has been a Research Registered Nurse in the Heart Study-and in Cardiac Rehabilitation at St. Francis Dematteis Center in Old Brookville. She has been a staff nurse at Mercy Medical Center in Rockville Center and began her career as a Vascular Trauma Staff/Charge Nurse in the Post Anesthesia Care Unit at New York Cornell Medical Center. A Registered Nurse licensed by New York State, Lori obtained her Bachelor of Science in Nursing degree at Molloy College and did master's graduate work at the State University at Stony Brook's Nurse Practitioner Program. She is a member of the National Association of Geriatric Care Managers and the Case Management Association of America.

Ruth Farrago
Vice President of Regional Operations

Ruth Farrago has over 20 years of experience in health care administration. She was the Administrator of an inpatient and outpatient comprehensive Rehabilitation and Orthopedic Division at Downstate Medical Centers in Brooklyn. She has an extensive background in home care marketing and management having worked for St. Vincent’s Catholic Medical Centers as the Director of Intake and was then the Branch Manager/Administrator at New York Health Care. Ruth was also the Executive Director of Sunrise Assisted Living of East Meadow where she was responsible for the daily operations of the facility, client and family satisfaction, management of the sales and marketing team and coordinated community outreach and events. Ruth has a Bachelors of Science from SUNY College of Oneonta where she majored in Business Economics and she is currently completing a Masters Degree at Long Island University specializing in Gerontology.